{"product_id":"lost-towels-electric-blue-bath-towel-hand-towel-bath-mat","title":"Lost Towels - Electric Blue - Bath Towel, Hand Towel \u0026 Bath Mat","description":"\u003cp\u003e\u003cstrong\u003ePre-order.\u003c\/strong\u003e This item is not in stock yet. Order now to reserve one from the incoming shipment, and your order is charged at checkout. \u003ca href=\"\/pages\/contact\"\u003eEmail us\u003c\/a\u003e for dispatch dates.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eElectric Blue Bath Towel, Hand Towel and Bath Mat\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThoughtfully crafted from GOTS-certified organic cotton, Lost Towels in Electric Blue bring bold, saturated colour to the bathroom. Woven in a 600 GSM short loop pile that resists pulls, they are big, buttery-soft and quick-drying. Available as a bath towel, hand towel or a substantial 900 GSM bath mat.\u003c\/p\u003e\n\n\u003ch5\u003eKey Features\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e100% organic cotton, GOTS certified.\u003c\/li\u003e\n\u003cli\u003e600 GSM towels, 900 GSM bath mat.\u003c\/li\u003e\n\u003cli\u003eShort loop pile that minimises pulls and holds its look.\u003c\/li\u003e\n\u003cli\u003eQuick-drying, reducing the risk of musty odours.\u003c\/li\u003e\n\u003cli\u003eDesigned in Australia, woven in Portugal.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch5\u003eChoosing your piece\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBath Towel, 70 x 140cm, 600 GSM.\u003c\/strong\u003e A full-size bath sheet weight rather than a thin hotel towel. Heavy enough to feel like something, light enough to dry on the line.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHand Towel, 40 x 70cm, 600 GSM.\u003c\/strong\u003e The same weight and pile as the bath towel, sized for the basin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBath Mat, 50 x 80cm, 900 GSM.\u003c\/strong\u003e Noticeably denser than the towels. Thick and absorbent underfoot, and it stays put rather than skidding across tiles.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch5\u003ePure Standard\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eColour, without the compromise.\u003c\/strong\u003e Almost everything certified organic in this category comes in beige. This is a properly saturated electric blue and it is GOTS certified, which is the combination we could not find anywhere else.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGOTS certified across the whole supply chain.\u003c\/strong\u003e Independently audited by third-party bodies against strict environmental and social criteria, not a self-declared claim. It covers the dyes and the processing as well as the fibre, which matters on something you wrap a wet body in.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eThe short loop pile is the durability story.\u003c\/strong\u003e Fewer long loops means fewer pulls from rings, hooks and zips, which is usually what ends a towel long before the cotton wears out.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWeight you can feel.\u003c\/strong\u003e 600 GSM towels and a 900 GSM mat. For reference, most supermarket towels sit between 300 and 450 GSM.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eQuick-drying.\u003c\/strong\u003e A towel that dries properly between uses is a towel that does not go musty, which is a low-tox point as much as a laundry one.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDesigned in Australia, woven in Portugal\u003c\/strong\u003e by long-established mills.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003cp\u003eOverall score:\u003c\/p\u003e\n\u003ctable\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eCategory\u003c\/th\u003e\n\u003cth\u003eScore\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eLow-Tox \u0026amp; Material Safety\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e⭐⭐⭐⭐⭐ (5\/5)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eSustainability\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e⭐⭐⭐⭐☆ (4.5\/5)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003eManufacturing Transparency\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e⭐⭐⭐⭐☆ (4.5\/5)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e\u003cstrong\u003ePackaging\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e⭐⭐⭐☆☆ (3.5\/5)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\n\u003ch5\u003eCare Instructions\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003eMachine wash cold, gentle cycle.\u003c\/li\u003e\n\u003cli\u003eTumble dry low or line dry. Both are fine with the short loop pile.\u003c\/li\u003e\n\u003cli\u003eSkip fabric softener: it coats the loops and reduces absorbency over time.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch5\u003eProduct Details\u003c\/h5\u003e\n\n\u003ch4\u003eMaterial \u0026amp; Fibre\u003c\/h4\u003e\n\u003cp\u003e100% organic cotton, GOTS certified, woven in a short loop pile.\u003c\/p\u003e\n\n\u003ch4\u003eDyes \u0026amp; Treatment\u003c\/h4\u003e\n\u003cp\u003eGOTS certified, meaning dyes and processing meet strict environmental and social criteria across the entire textile supply chain, independently audited.\u003c\/p\u003e\n\n\u003ch4\u003eSizes \u0026amp; Weights\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBath Towel:\u003c\/strong\u003e 70 x 140cm, 600 GSM.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHand Towel:\u003c\/strong\u003e 40 x 70cm, 600 GSM.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBath Mat:\u003c\/strong\u003e 50 x 80cm, 900 GSM.\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch4\u003eSpecifications\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003eDesign: Electric Blue colourway.\u003c\/li\u003e\n\u003cli\u003eAvailable as: Bath Towel, Hand Towel, Bath Mat.\u003c\/li\u003e\n\u003cli\u003eOrigin: Designed in Australia, woven in Portugal.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Lost Towels","offers":[{"title":"Bath Towel","offer_id":45966197620819,"sku":"24-BT-EB-002","price":60.0,"currency_code":"AUD","in_stock":true},{"title":"Hand Towel","offer_id":45966197653587,"sku":"24-HT-EB-010","price":30.0,"currency_code":"AUD","in_stock":true},{"title":"Bath Mat","offer_id":45966197686355,"sku":"24-BM-EB-006","price":50.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0719\/8995\/2595\/files\/gv_lt_blue.jpg?v=1786749943","url":"https:\/\/purelyorganic.com.au\/products\/lost-towels-electric-blue-bath-towel-hand-towel-bath-mat","provider":"Purely Organic","version":"1.0","type":"link"}